With the advancement of technology, functional yarns have been developed and used in textile production to enhance the functionality and performance of sportswear, outdoor wear and even everyday clothing. From thermo regulating, moisture absorbing and flame resistant properties to antibacterial, antistatic and more, these innovative features offered by functional yarns add value to textile products as more and more manufacturers focus on customisation according to consumers’ needs. By integrating functionality directly into the yarns, textile products become highly durable, which increases their sustainability as well.
Functional products help exhibitors stand out in the market and reach new clients from around the world at Yarn Expo, which saw over 28,000 buyers from 87 countries and regions last spring. This year, there will be new exhibitors from Belarus who are attracted to join Yarn Expo Spring for the first time to showcase their quality acrylic fibres, nylon yarns, polyester fibres, industrial yarns and more.
“We have observed buyers with a higher demand for quality products, especially products with certifications. This makes our product more competitive and more ready to sell to buyers,” noted Mr Guo Biao, General Manager of Hai Thien Synthetic Fiber Ltd Co from Vietnam. “After successfully establishing real cooperation with a few buyers last time, we decided to return. We target international markets and we are glad to meet visitors from Turkey, India, Belgium and other European countries. Exhibiting at Yarn Expo is essential for our business because we can reach out to new clients here.”
Buyers looking specifically for yarns with functions and innovations
“Nowadays people show more interest in products used for sports and elastic fabric. I think these areas show big potential for the future,” noted Mr Steven Shen, Director of Textured Yarn Department of Everest Textile from Taiwan, who joined Yarn Expo for the first time last September. Everest Textile’s unique yarn processing technology creates moisture absorbing and quick drying stretch fibre that is supplied to renowned brands such as Adidas, Nike, Puma, Patagonia, Spyder, The North Face and more.
“We would like to take this opportunity to better explore the China market and we have continuously seen clients from China, Southeast Asia and the US coming to our booth to enquire. The fair has impressed me a lot with its scale and organisation. The results have exceeded our expectations and we will be back next year. Yarn Expo creates a collaborative global networking place to share ideas, experience, expertise and resources,” commented Mr Shen.
With increasing demand for protective clothing, Korean supplier HJLite believes reflective yarns to be the solution to enhancing the safety and functionality of garments. “This is the fourth time for our company to join Yarn Expo. We choose this fair because there is no other fair in the industry with such scale and reputation. It is an effective gateway for us to promote our products and company image, while building an expanded network through meeting a lot of potential buyers, especially high-end buyers, on the spot. The buyers in this fair are diverse so it helps us better explore the Chinese and European markets,” said Mr Joon Son of HJLite.
For more case studies about functional yarns, please visit: https://yarn-expo-spring.hk.messefrankfurt.com/shanghai/en/press/case-studies/2020/YEA19-CS2.html
On top of value-adding functional yarns, the whole supply chain for the textile industry can be sourced at Yarn Expo Spring and the four concurrent fairs: Intertextile Shanghai Apparel Fabrics – Spring Edition, Intertextile Shanghai Home Textiles – Spring Edition, PH Value and the China International Fashion Fair (CHIC). Yarn Expo Spring is organised by Messe Frankfurt (HK) Ltd and the Sub-Council of Textile Industry, CCPIT. For further information, please visit: www.yarn-expo-spring.com.
To find out more about all Messe Frankfurt textile fairs worldwide, please visit: http://texpertise-network.messefrankfurt.com.
Notes to editors:
Information from the international textiles sector and Messe Frankfurt’s textiles fairs worldwide can be found at: www.texpertise-network.com.
Background information on Messe Frankfurt
Messe Frankfurt is the world’s largest trade fair, congress and event organiser with its own exhibition grounds. With more than 2,600* employees at 30 locations, the company generates annual sales of around €733* million. We have close ties with our industry sectors and serve our customers’ business interests efficiently within the framework of our Fairs & Events, Locations and Services business fields. One of the Group’s key USPs is its closely knit global sales network, which extends throughout the world. Our comprehensive range of services – both onsite and online – ensures that customers worldwide enjoy consistently high quality and flexibility when planning, organising and running their events. The wide range of services includes renting exhibition grounds, trade fair construction and marketing, personnel and food services. Headquartered in Frankfurt am Main, the company is owned by the City of Frankfurt (60 percent) and the State of Hesse (40 percent). For more information, please visit our website at: www.messefrankfurt.com
* preliminary figures 2019